If your company is looking for a comprehensive digital solution for your business, there are different options. From streamlining organizational processes like payroll watch, implementing many hours of checking and billing to cleansing buyer data simply by removing errors, inconsistencies and structural obstructions There are a range of digital solutions to aid your company in streamlining its operations.
It is difficult for sales professionals to communicate the importance of these capabilities. This requires new skills such as the ability of adjusting the value proposition depending on different requirements.
It is also crucial to understand the complexity of an online solution. It is not uncommon for successful solutions to create requests for more services, more personalization, and more variation. Digital businesses face a significant problem in navigating this complexity in order to embrace complexity that adds value and avoid complexity that does not. Jeanne Ross is a principal research scientist at MIT’s Center for Information Systems Research and co-author of Designed for Digital: How to Architect Your Business for Sustained Success (The MIT Press, 2019). She writes an occasional column on digital strategy for Harvard Business Review.
